Corporate News

Mercedes-Benz USA’s Sales Decline 23.5 Percent In February 2009

Words Chris Danielson | March 10, 2009
A key contributor to February performance was the new 2010 GLK350, MBUSA’s compact SUV, which made a strong showing
Words Chris Danielson March 10, 2009

Mercedes-Benz USA (MBUSA) has reported February sales of 14,199 vehicles. While sales for the month were down from last year, the company’s February volume put it ahead of its mainstream competitors for the month.

A key contributor to February performance was the all-new 2010 GLK350, MBUSA’s versatile, compact SUV, which made a strong showing during its first full month on the market with sales of 1,918. The GLK’s February sales made it one of the company’s top-selling models behind the C-Class (3,990) and E-Class (2,104).

Sales gains were made by the iconic Mercedes-Benz SL and popular CLK models. Sales for the SL-Class increased 26.6 percent for the month with sales of 462 new vehicles (versus 365 vehicles in February 2008). The CLK-Class recorded sales of 1,134 new vehicles, a 15.4 percent increase over the same period last year (983 new vehicles).

Separately, through the Mercedes-Benz Certified Pre-Owned (MBCPO) program, MBUSA sold 5,795 vehicles in February; a 28.3 percent increase compared to February 2008 sales of 4,517 vehicles. Year-to-date sales for the MBCPO program are 12,548, a 54.1 percent increase over 2008 year-to-date sales (8,141 vehicles) during the same timeframe.

Mercedes-Benz USA February 2009 Sales Overview

Model Feb. ’09 Feb. ’08 Monthly % YTD 2009 YTD 2008 Yearly %
C-CLASS 3,990 5,781 -31.0% 7,022 10,428 -32.7%
E-CLASS 2,104 2,547 -17.4% 3,872 5,527 -29.9%
S-CLASS 985 1,533 -35.7% 1,501 3,174 -52.7%
CL-CLASS 232 248 -6.5% 332 501 -33.7%
SL-CLASS 462 365 26.6% 595 754 -21.1%
CLK-CLASS 1,134 983 15.4% 1,735 2,206 -21.4%
SLK-CLASS 282 504 -44.0% 454 984 -53.9%
CLS-CLASS 455 542 -16.1% 661 1,037 -36.3%
R-CLASS 305 928 -67.1% 547 1,933 -71.7%
M-CLASS 1,353 3,081 -56.1% 2,708 6,318 -57.1%
G-CLASS 39 94 -58.5% 97 204 -52.5%
GL-CLASS 940 1,958 -52.0% 1,890 3,773 -49.9%
GLK-CLASS 1,918 3,218
GRAND TOTAL 14,199 18,564 -23.5% 24,632 36,839 -33.1%