Style

Helly Hansen Ask and Embla Raincoats

Words Marcus Bloom | June 27, 2011
The Helly Hansen Ask and Embla Raincoats combine Helly’s vintage nautical design with modern, cutting edge waterproof technology
Words Marcus Bloom June 27, 2011

It may be summer, but that doesn’t mean it’s all sunshine and warm weather.  Here in the Midwest, this past week has meant rain and cooler temps, forcing us to forego the short sleeves and shorts in favor of warmer, more protective raincoats.  I own a few raincoats, but at present, my favorite is the Helly Hansen Ask raincoat.  In fact, I liked it so much, I purchased the matching Helly Hansen Embla raincoat for my wife, and we’ve both been wearing them pretty  much nonstop this past week.

From a style standpoint,the Helly Hansen raincoats are both distinctly classic, blending a vintage, nautical look with a modern edge.  It’s a style that’s at home virtually anywhere, from the city to your sailboat.  On the men’s Ask Raincoat, the cut is more tailored, featuring a button down design with an added waist belt, to further customize the fit.  Personally, I find the fit of the men’s Ask raincoat to be perfect as is, so I don’t use the waist belt.  The women’s Embla raincoat features a more tailored fit up top, with a lower portion that’s a little more fluid – almost reminiscent of an empire silhouette.  Unlike the Ask raincoat that features only a button down design, the entire Embla raincoat zips, with additional buttons up top for the upper panel.

Construction wise, both the Ask and Embla Raincoats feature Helly Hansen’s trademark, state-of-the art 3 layer Helly Tech O2 fabric, laser cut for exact precision.  It’s a fabric that’s incredibly robust, as it’s not only waterproof, it’s breathable, featuring 20,000 mm of waterproofness and 20,000 g breathability.  In the real world, the Helly Tech O2 fabric keeps you dry in terrible conditions, yet it’s super comfortable to wear, thanks to the perfect amount of stretch and breathability it offers.  Helly Hansen excels at creating comfortable, functional and stylish outerwear, and the Ask and Embla raincoats live up to the company’s reputation beautifully.

Both the Ask and Embla raincoats are available in either black and smoked pearl, each of which you can check out in the photo gallery.  You can also check out the full details of both the Ask and Embla’s raincoats along with ordering info immediately below.

Helly Hansen Ask Raincoat

Inspired by our century-old nautical history, this Ask raincoat employs everything we have learned about keeping dry to create our most advanced raincoat for urban wear. It features our breathable, 3-layer Helly Tech® O2 fabric construction, cut with a laser for consistent precision, and has an adjustable belt, for individualized comfort and snugness.

  • 3 layer Helly Tech® O2 fabric
  • Laer cut seams
  • Adjustable belt
  • HellyTech® O2 is our state-of-the-art waterproof, breathable technology. Keeps you dry in the most severe conditions and offers superb stretch and comfort, with 20,000 mm waterproofness and 20,000 g breathability
  • Available in either black or smoke pearl colors

You can purchase the Helly Hansen Ask Raincoat directly from Helly Hansen’s online store for $600.

Helly Hansen W Embla Raincoat

To create our Embla raincoat, we took advantage of our long experience making high-end technical garments to fashion the ideal raincoat for city wear. This raincoat features breathable 3 layer Helly Tech® O2 fabric, laser cut seams for perfect assembly, and an adjustable belt to provide just the right amount of snugness.

  • 3 layer Helly Tech® O2 fabric
  • Laser cut seams
  • Adjustable belt
  • HellyTech® O2 is our state-of-the-art waterproof, breathable technology. Keeps you dry in the most severe conditions and offers superb stretch and comfort, with 20,000 mm waterproofness and 20,000 g breathability
  • Available in either black or smoke pearl colors

You can purchase the Helly Hansen Embla Raincoat directly from Helly Hansen’s online store for $600.