Welcome back ladies and gentlemen; I hope you all had a fantastic weekend. If you’re one of three people that have actually taken the time to read Mercedes-Benz’ Mercedesmagazine online, then we’ve got some news that will surely quicken your pulses this beautiful Monday morning. Mercedes has updated the website for their Mercedesmagazine service with a new design – one that offers “emotionally appealing photos, typography with a light touch and high-quality.”
Cutting through the marketing fluff, it’s the same writing as before – highly sterile, press release-styled content – wrapped in a newly animated and surprisingly annoying shell. As an example, the first issue is dedicated to the new 2010 Mercedes E-Class. I’ll let Mercedesmagazine take it from here:
“Another fast and furious day at the office – finally you call it a day: You climb into your car, the door slips into its lock. Already you’re in another world. Welcome home – to the new E-Class. The engine starts. It was a fine choice to choose the 150 kW/204 hp turbocharged direct injection diesel engine of the E 250 CDI. It is Mercedes-Benz’ new generation of 4-cylinder CDI units with cutting-edge common-rail technology, two-stage turbocharging and precise piezo injection. The new E 250 CDI burns just 5.3 liters of fuel per 100 kilometers (44 mpg), a figure only a compact car could previously have hoped to achieve. The new sedan is therefore 23 percent more frugal than its comparable predecessor model, the E 280 CDI.”
I think you get the idea. Will I be frequenting the new Mercedesmagazine? Probably not. But if you’ve been a fan of Mercedesmagazine in the past and love Flash-based webspecials, you’ll likely dig the new version of the site.
To view the Mercedesmagazine, head over to mercedes-magazine.com where you can check out the new design, or keep reading for the press release detailing the new service.
